LOGOTYPE AND CORPORATE IDENTITY DESIGN

Hancıoğlu Çamburnu facilities are located in the nature wonder of Çamburnu, a town in the Sürmene district of Trabzon. Situated within the Çamburnu Nature Park, this area captivates its guests with its breathtaking views.

Operating as a gourmet restaurant since 1986, the facility expanded its service area to a new dimension in 2019 with bungalow-style houses and a hotel concept reflecting traces of local architecture.

As Apron, we worked to add value to the brand by creating a brand-new corporate identity design that reflects Hancıoğlu Çamburnu’s expanding vision.

Sürmene Çamburnu Nature Park is a unique natural area where an extraordinary forest meets the sea. It is one of only two places in Turkey where Pinus Sylvestris ssp. Koçhiana (a subspecies of Scots pine), which can grow down to sea level, thrives—making this region exceptionally rare and special.

For a facility located in such a captivating natural setting, choosing the pine cone as its symbol was inevitable…